In today’s fast-changing and complex world of work, professional brand is increasingly becoming a differentiator. We all have a professional brand either ‘by design or by default’. Intentional brand development enhances our professional impact, visibility and positioning, it increases our market value. And it makes us feel more fulfilled.
Life Project Workshop
PROFESSIONAL BRANDING SHARE & GROW WORKSHOP
WITH CAREER MASTERS:
Maximise your impact and visibility at work and in the job market
What you can expect to learn in this 1.5h online workshop?
We create a space where you can start building the next version of your brand in collaboration with other HEC alumni. You will have an opportunity to learn:
- A proven Framework for developing your professional brand
- Actions behind professional brand development and positioning
- Explore what is unique about your professional brand
As a result, you can expect to get clarity where to spend your efforts on for increasing the visibility of your existing brand or for starting to entirely reinvent it, if you see the need to do so.
Join this session to invest into your recognition and visibility at work, and to share and build on each other experiences with fellow alumni. Bring along your creativity and self-reflection capacity for an experiential and interactive exploration together with your community members.
About Career Masters :
We launched Career Masters in 2020 as a learning & development space for people who aspire to create a work-life they want. Career Masters is grounded in our 10+ years of experience in career coaching.
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Anna Sagalova Anna is an executive coach and change consultant. She works with teams, business leaders and entrepreneurs as partner in change initiatives that range from culture transformation projects to teams and individual leaders’ development. Prior to changing her profession and co-founding the leadership advisory practice APiC Partners in Change Anna had a fulfilling corporate career as Chief Risk Officer and investment banker. Building on her own career change experience and work with clients as career coach Anna co-created Career Masters. Anna is a HEC alumni, graduate of “Consulting and Coaching for Change” Executive Masters program. She holds a MS degree in Psychology, BA in Economics and Finance. To learn more about Anna’s professional reinvention story please check here. |
 | Christian Erhard Over a decade, Christian worked at eBay in marketing leadership roles. He was part of the executive team in multiple countries. And he can relate to the pressures many managers and executives are experiencing every day. Christian believes in the ability of people to develop themselves at all stages of their life. In 2018 Christian commenced his Master in Executive Coaching at Ashridge Business School. Learn more about Christian’s career change story here. |
Career Masters delivered Professional branding programs and workshops to Google, eBay, International Coaching Federation, ETH Entrepreneur Club, expat communities and corporate clients.
“I sharpened my personal branding strategy, became a better personal branding coach for my people.”
“The program helped me to be much more intentional about my professional brand development and take action towards it: create those unique brand statements, get feedback and improve.”, Google participants.
“Anna and Christian presented two excellent workshops on Professional Branding and Improving your Visibility for job searching to our Spooglers (Spouses of Google Employees). Our members valued the well-structured and interactive methodology and frameworks used. They found the self-reflection and the breakout sessions enabled them to work on developing the elevator pitch and job search goals.”, Kamini Patel, SPN Lead
“In a very interactive workshop, the participants were inspired to identify their own unique elements that make up their own personal brand. Yes, we all have a personal brand; it is the fine-tuning that makes us shine and stand out from the crowd.”, Lea Weyerman Lozar, Lead International Coach Federation, Switzerland
We are looking forward to meeting you and co-creating at the webinar!
