HEC UK Art club - Success in the Art Market: How Distinctiveness Relates to Creative Success?

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How does our experience of distinctiveness of creative products shapes the producers’ success? 

How does it apply to other industries? How can these findings shape your path to success? 

The HEC UK Art club is delighted to invite you to its upcoming webinar: 


HEC UK Art club - Success in the Art Market: How Distinctiveness Relates to Creative Success?

With Mitali Banerjee, Assistant Professor at HEC Paris

Tuesday 10th May - 6.30pm (UK Time) / 7.30pm (Paris Time)

Online


Mitali Banerjee will share findings from her research where she uses deep learning tools to create large-scale measures of distinctiveness of the whole of creative products. In the context of modern art, she will examine the relationship between the distinctiveness of the artists’ works and their media visibility over 100 years. She will discuss the implications of her research for other creative and knowledge based markets.



About Mitali Banerjee

Mitali Banerjee is an Assistant Professor in the Strategy and Business Policy department at HEC Paris. 

Her research combines  tools in machine learning with unique empirical contexts such as modern art,  jazz and executive  to study how social structure and properties of creative output shapes producers' success. She completed her Ph.D. in Management from Columbia Business School. She graduated Summa Cum Laude, Phi Beta Kappa with a double major in Mathematics (BS) and Economics (BA) from the University of Rochester. At HEC, she teaches courses in the PhD, MSc, Grande Ecole and MBA programs, including the course “Strategic Challenges in Creative Industries” in the MSc and MBA programs. Prior to her PhD she worked in investment banking in M&A.



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Please contact HEC Alumni Relations and Events Manager christina.keo@hecalumni.fr for feedback or help to register to events

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